We have recently entered the era of “couponised” goods and services. I have never been a fan of these sorts of incentivations. However it is easy to understand the entrepreneurial “pull” of these schemes. It is basically a case of get the punter through the door with the promise of a value added experience (albeit generally a one-time-only incentive).
However one would have imagined that the coupon-marketed discount delivery of medical services would be considered professionally inappropriate.
From the above link the medical board would consider this apparently so. Will the appropriate authorities police the statutes? Don’t hold your breath!